Our Motorsport Marketing Associates (MMA) business unit was formed in 2006. It specialises in providing discreet marketing, and strategic business, advice to major iconic motorsport brands and companies. MMA acts as an implementer and deliverer, not simply a consultant. MMA is currently active with various clients, most of whom have confidential arrangements. One arrangement, which is not restricted in this way, is with the International Motor Sport Association (IMSA), part of the world’s largest motorsport entertainment group NASCAR. MMA provides international strategic marketing support, and input, to develop the TUDOR United SportsCar Championship and brand in European and other global markets.


  • Media and Public Relation
  • Creation and implementation of Sales and Marketing Plans
  • Creation of Brand Management Plans
  • Organisational Management and Event creation
  • Distribution of new products into existing and new markets
  • Executive Search (management and board positions)
  • Project Management. We research the market space through MRA, produce the brief with our clients
  • Generate wealth, put together a management team, work with external consultants
  • Produce the strategic plan, implement it, recruiting talented expertise to deliver and operate it.

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